Actualités • Membres Secteur d'activité • Mode - Luxe
Chalhoub Group announces its new organisation of the future
Whilst the retail industry has suffered under the weight of enforced lockdowns and social distancing, the COVID-19 pandemic has also created a new reality with many opportunities to be seized.
The outbreak has impacted the luxury consumer’s behaviour in many ways: consumers are becoming increasingly confident with anything digital as recently pointed out by a market research by Chalhoub Group. Not only have 30% of GCC consumers bought luxury items from a website for the first time but it also raised the level of expectations on-line and in the stores; categories’ preferences have evolved with more appetite for casualwear, skincare and wellness.
Read the full press release in English
